Think about fashion retail and Milan, Paris, and New York pop into your mind. But did you know that Columbus is actually a contender as the third largest venue for fashion retail in the US? After New York and L.A. Columbus has a lot going for it, including a No. 1 rating for logistics, the No. 3 spot for retail designers and a No. 1 rating for fasting growing start-ups. All of this equals a great place for college students to begin their careers in retail, purchasing, logistics and other related fields.
The New York Times recently pitted Columbus against Nashville in a battle for the No. 3 fashion spot in the country - and although the Times has Nashville just edging out Columbus, we think they missed the mark. Judge for yourself.
The article begins:
A hot fashion rivalry is underway thousands of miles from the runways of Milan and Paris. It has nothing to do with couture houses or red carpets. It does not involve a luxury brand poaching the designer du jour from a competitor. The clash arises from recent claims made by boosters for Nashville and Columbus. Each city, it seems, considers itself the fashion capital of the United States, with the very notable exceptions of New York and Los Angeles. Each city, in other words, is vying for third place.
Columbus is ranked the No. 3 largest metro for fashion designers and is rapidly becoming known as the region to live, work and play everything fashion,” goes a line from an email sent by the publicity firm DCI on behalf of Ohio’s most populous city.
A similar email from a Nashville publicist that recently popped up in my inbox has it that the country music capital, in Middle Tennessee, “now boasts the largest per capita concentration of fashion companies outside of Los Angeles and New York City.”
After puzzling over the dueling claims, I set out to determine which city is worthy of fashion bronze. I quickly found during my travels that both places have a lot going for them. As part of my investigation, I dined at hip restaurants, pawed through the racks at luxury boutiques and met with fashion powers and prospects in both towns.